Automated User Research Participant Recruitment and Scheduling Tool
Product teams need user research participants but recruitment takes 2-3 weeks: find users, screen, schedule, remind, compensate. The wedge: a self-service recruitment tool that screens from your user base, schedules sessions, sends reminders, and handles compensation, reducing 2-3 weeks to 2 days.
Problem Statement
A PM wants to interview 5 users about a new feature. Steps: query the database for matching users, email 30 to get 5 responses, schedule around time zones, send Calendly links, remind the day before, run the session, send a $25 Amazon gift card. Total setup time: 6 hours over 2 weeks. If a tool handled screening, scheduling, reminders, and compensation, 6 hours becomes 15 minutes.
The Idea
A user research recruitment tool that screens participants from your existing user base using criteria, auto-schedules research sessions, sends reminders, and distributes compensation, making user research as easy as sending a survey.
Why Now
Continuous discovery practices are spreading beyond enterprise. Small product teams want weekly user research but lack the operational capacity. UserTesting costs $50+ per session for external participants. Recruiting from your own user base is free but coordination takes weeks.
Target User
Product managers and UX researchers at SaaS companies wanting frequent user research from their own user base
Target Market
User research operations and participant recruitment tools
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